愛華網(wǎng)Background andMotivation
TODO: Replace theexample text below with text that describes your project. What arethe needs or problems that you are trying to address? Why do theseneeds (still) exist? Why are these problems worth solving? Who isthe customer? Write 2-4 paragraphs.
What is thesetting and history behind this project?
Video games wereoriginally designed and built as stand-alone systems with the userplaying against the machine. Although many advances have been madein game AI, humans still tend to enjoy competing against otherhumans over a network. There is a social aspect to network gamingwhere people form teams that play and leagues that play atscheduled times and keep scores over a prolonged period. This isimportant to video game vendors because it can result in increasedrevenue and extend the sales life of their products.
What is theproblem to be addressed?
There are 100 millionusers on the Internet, and hundreds of websites dedicated to videogame playing teams, called "clans". If users have to explore tofind the good clans that they can join, it takes a lot of theirtime. There is a need for a faster way for users to find highquality clan websites that interest them and that will allow themto join.
What are somecurrent approaches to this problem?
Users can tell eachother about clan websites, but that is not scalable because itdepends on manual steps by people who may not be motivated orhonest in their evaluations. There are already some clan directoryweb sites, but they are not automated so they are always out ofdate and do not rate the quality of the websites.
·Example of current manually maintained clan website
·Link to existing competitor
Why is thisproblem worth solving or worth solving better?
A better clandirectory service would be valuable because it could greatlyincrease player satisfaction and allow them to spend more timeplaying and less time searching. Implementing a better clandirectory would cause players to use that website rather than theexisting directories. The benefit to us could come in the form ofrevenue from advertising and service fees from video gamevendors.
How will thisproduct be better than previous approaches?
We add innovative newfeatures. Our affiliate directory will be larger an more detailed.We will offer built-in tools for managing membership and organizingevents such as game nights or tournaments.
Our system will havesimilar functionality, but it will have much bettermaintainability, scalability, and security.
Our system will havesimilar functionality, but it is specifically aimed at a marketsegment that is not served by competing products.
This is a "me-too"product that will go head-to-head with very similar competingproducts in the same market. The market is large enough that we canbe very happy with a share of it. Our unique competitive advantagesare in non-product area of our business such as sales, marketing,partnerships, support, training, etc. The product will have somesimple built-in "hooks" that leverage those advantages.
Where is theremore information on this problem?
The following pagesprovide additional background and motivation:
·Magazine article on this topic
·Industry analysis's report on massive-multi-player gamemarket
·Quotes from game players
Goal
What is the goalof this project?
TIP: This shouldbe relatively short since you can reference terms definedabove.
This project willproduce an engine for clan directory websites that allows playersto quickly find, evaluate, and join clans.
What are thedefining features and benefits of this product?
·Reusable website engine with functionality for creating, editing,deleting, searching, categorizing, browsing, rating, and commentingon clans. This automates all clan operations and ensures that userswill always find information that is automaticallyup-to-date.
·The reusable website engine will have a highly configurableappearance that allows it to match the look and feel of the game.This allows the reusable website engine to have a high-qualityappearance that is just as good as existing clandirectories.
·The website engine will be secure and only allow users with theproper permissions to edit, delete, or join a clan. This willprevent cheating or the submission of false information.
Where are otherdocuments that further explain the goal of thisproject?
·Mock-up
·Early user stories
·Quotes from potential customers
·Comparison to existing competitors
·Draft feature list
Scope
TODO:Replace the sample text below with a clear statement of the scopeof your project. What are the high-level things that you plan todo, and that you will not do? What are your important simplifyingassumptions? Try to guard against reasonable misunderstandings thatmight arise if you did not explain the scope. It can take the formof a paragraph, bullet list, in/out list, and/or UML contextdiagram.
We want to focus onthe web application itself, and the features of that applicationthat help build a good gaming community.
See the contextdiagram.
Deliverables
TODO: Briefly listproject deliverables. When you are done, what will you deliver tothe customer? This can be copied from the draft project plan andsimplified to reduce technical detail.
Risks andRewards
TODO: Briefly listand rank major risks. Risks are detailed in the draftproject plan. For this proposal document, youshould select the most important risks from the project plan andexplain them in non-technical terms.
Whatare the main risks of this project?
1.There is a potential conflict between the goals of a high-qualityappearance and one that is completely customizable. We can onlysucceed if players find the web site appealing, and game vendorscan customize it with no more effort than would be needed to builda static website. We already have a design in mind that willaddress this risk and we will review it with a web site designerwho worked for a game vendor site.
2.There are significant technical difficulties in building a web siteand web application. This will be a risk because one person on ourteam has much experience with the relevant tools and technologies.Although the others will learn, we will certainly make somemistakes and suboptimal choices. We will address this risk byscoping the project such that we have enough time to train and toreview the design and implementation.
3.The schedule for this pr oject is very short. We will manage this byplanning a conservatively scoped functional core and series offunctional enhancements that can be individually slipped to laterreleases if needed.
Whatare the main rewards if this project succeeds?
If weaccomplish the elements of our plan, our clan directory websiteengine will replace existing clan directory websites and generatetraffic which will result in advertising revenue and/or hostingfees paid by game vendors. Our ability to overcome the challengesabove will determine time to market, the speed of adoption, theamount of web traffic, and thus the generated revenue overtime.
ProjectPlan
See attached draft ofproject plan and resource needs.
TODO: Check for wordsof wisdom and discuss ways to improve this template. Or, evaluatethe Ready SET Pro professional project proposaltemplate.
Reference:http://readyset.tigris.org/nonav/templates/proposal.html
以前寫項目建議書的時候，GOOGLE過很多模板和寫法。然后收藏起來，有時間的時候過濾掉一些不適用的（universityproject proposal, finacalproposal），留下above這個。很適用的一個版本。
Proposal的目標是以足夠理由讓用戶/上級同意采用該產(chǎn)品或該方案，SO要從資歷、技術(shù)、價格上突現(xiàn)自己的方案和產(chǎn)品高于競爭者。
國內(nèi)的大企業(yè)的PROPOSAL很多做成一個PPT文件，和這里英文的PROPOSAL一樣，除了介紹項目及目前用戶對該設(shè)備的使用情況及需要改進的地方外，增加了公司介紹，包括公司雄厚的注冊資金、優(yōu)秀的人力資源、項目組織結(jié)構(gòu)圖、公司規(guī)模、類似產(chǎn)品業(yè)績，插入很多雄偉的大設(shè)備照片，以此來證明本公司有實力做此項目，很吸引人的眼球。大的公司從開頭就拿得了50%的勝率，而小公司只能從技術(shù)和服務(wù)上取勝了。
一個完整的EnglishProposal上面所介紹的內(nèi)容還要包括項目預(yù)算，簡單的付款方式和進度表。國內(nèi)把錢寫的建議書里的，會被認為有冒犯之意，另或有因初期預(yù)算價格太高被否決的危險，所以價格（CommercialProposal）一般不被列如建議書。
另外，推薦一個好玩的網(wǎng)站：http://www.michaelbach.de/ot/index.html
用科學(xué)來解釋視覺現(xiàn)象。在一雜志上看到這句話“時尚是科學(xué)和藝術(shù)的結(jié)合”，說明科學(xué)是和LADY相關(guān)的，哈哈。所以，愛科學(xué)，愛學(xué)習(xí)。
